Buyer total
eBay charges the final value fee on what the buyer pays: item price plus the postage you charge. That is why free postage with a higher item price and paid postage with a lower item price can give different fees.
Free tool
eBay profit calculator
Type a price, your costs and your fee rates. See the fees, the profit per sale, the margin, the break-even price, and what matching a cheaper seller would do to your margin.
Buyer pays (item + postage) —
Final value fee —
Fixed fee —
Promoted listings —
Total eBay fees —
Net after fees —
Item cost + postage cost —
Profit per sale —
Margin on buyer total —
Break-even item price —
If you matched the cheaper seller —
Profit per sale at that price —
Margin at that price —
Break-even is the item price at which profit is zero with the postage, costs and fee rates above.
How the maths works
What each line means
Fees
Final value fee percentage times the buyer total, plus the fixed per-order fee, plus promoted listings percentage if you use it. Store subscriptions and international fees are outside this calculator.
Profit and margin
Buyer total minus fees, minus your item cost and your real postage and packaging cost. Margin is profit divided by the buyer total.
Break-even
The item price at which profit is exactly zero given your costs, postage and fee rates. Anything below it loses money on every sale.
Matching a cheaper seller
Enter the cheaper seller’s landed price and see your profit if you matched it. If that number is below your floor, matching is the wrong move; PriceIntel AI makes that call per product, every check.
Keep it honest
Use your own category rate from Seller Hub. Defaults are typical, not yours.
Do this for every product
The calculator answers one listing. PriceIntel AI answers all of them, every morning.
The hard part is not the arithmetic. It is knowing, for every product, who is cheaper than you today, by how much once postage is counted, and whether matching them is worth it. That is what PriceIntel AI does on schedule: reads the other sellers, compares landed prices, and suggests a price per product with a floor from your cost and minimum profit.
Sellers on eBay.com start here; sellers on eBay.co.uk and the EU sites start here.
Products checked Every one, on schedule
Landed price Item plus postage, per seller
Status Best, same, cheaper, none
Suggestion One per product, with a cost floor
Proof Saved copy of every page read
FAQ
Calculator FAQs
The final value fee as a percentage of the total (item price plus postage charged), the fixed per-order fee, and an optional promoted listings percentage. Store subscription costs and category-specific rates vary, so the percentages are editable and should be set to what your Seller Hub shows for the category.
They are typical rates, not a promise. eBay publishes different final value fees by category and country, and they change. Open your Seller Hub fee table and type the rate for your category into the fee field.
No. Enter prices the way you think about margin, either all including VAT or all excluding it, and treat the result the same way.
Type the landed price of the seller who is cheaper than you. The calculator shows your profit and margin if you matched that landed price, which is the question PriceIntel AI answers every morning for every product.
No. The calculator runs in your browser; nothing is stored or sent.
See it on your listings
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