Selling price and MRP
The live price, the printed maximum retail price and the discount the platform is showing against it.
Blinkit price monitoring
Blinkit price monitoring for brands, one pincode at a time
Blinkit prices your SKU from the dark store behind each pincode. PriceIntel AI reads every Blinkit listing you track in every pincode you choose, compares it with your MOP floor, and keeps a saved copy of the page as proof.
- Price per pincode
- MOP breaches with proof
- Stock and serviceability
Selling priceAnd printed MRP
StockIn, out, not serviceable
PincodeUp to 10 per SKU
MOP floorBreach opened and closed
Why pincode-level
The breach is usually in one city, not everywhere
In the grid on the right, Blinkit sells the same 5 kg rice at ₹690 in 110001, under a ₹699 floor, while 400001 and 560001 are at ₹705 and above it. A nationwide check would have reported the SKU as fine.
Platform Intelligence reads each pincode separately and lays them out in one grid for the SKU, with red cells where the price is below your MOP and the lowest price in each pincode marked green.
Screens from a demo account with a fictional brand. These are real product screens, not mock-ups.
What we read
Every Blinkit listing, the way a shopper in that pincode sees it
Stock and serviceability
In stock, out of stock, or not serviceable when the store for that pincode does not deliver the item. Those are different signals and are kept apart.
Price versus your floor
Each read is compared with the MOP you set. Below the floor opens a violation; back above it closes one. The clock runs in between.
Proof of the read
A saved copy of the exact page the price came from, linked from the listing, the violation and the export.
MOP violations on Blinkit
Which SKU, which pincode, since when
Each Blinkit listing is compared with the floor you set for that SKU. The first read below it opens a violation with the price, the pincode and the time; the first read back at or above it closes the violation. The list keeps the clock running and names the repeat offenders, so the conversation with the platform starts from how deep and how long, not from a screenshot.
- Filter the violations page to Blinkit with one click
- MOP violation and MOP resolved alerts are always on
- Export the period with proof links for the platform team
How it works
From a spreadsheet of links to a watched shelf
01
Add your Blinkit links
Paste the product link, type the pincodes to watch and set the floor. Or upload a CSV with one row per SKU; existing products are found by SKU and extended, never duplicated.
02
Reads run on your schedule
Typically twice a day, up to six times a day. Admins can refresh one product on demand. Scrape health shows the success rate of every pass against a 90% target.
03
Act on the digest
One email per read, breaches first, with a spreadsheet attached. Or pull the data into Power BI with a read-only key, or receive signed webhooks.
Beyond Blinkit
The same SKU on the other shelves
Most brands track the same products on every platform they sell on, so the price matrix shows Blinkit next to the rest.
Zepto
Dark-store prices read per pincode, same floor, same clock, same proof.
Zepto price monitoringInstamart, BigBasket, Amazon.in and Flipkart
All six shelves in one price matrix, with MOP violations and the digest across all of them.
Platform Intelligence overviewYour catalogue
Send us ten SKUs and the pincodes you care about, and we set up the first read.
Get a demoFAQ
Blinkit price monitoring FAQs
Yes. Blinkit serves each pincode from a dark store, and the price, discount and stock a shopper sees depend on that store. One SKU can respect your floor in Bengaluru and sit below it in Delhi at the same time, so every Blinkit listing is read per pincode.
Up to 10 pincodes per product on Blinkit. Start with the metros where the SKU sells most and add the pincodes where your distributors report problems.
On your plan’s schedule, typically twice a day, up to six times a day. Admins can refresh any product on demand from its page.
No. It is built for brand, sales and category teams who need to know when a platform sells their own SKU below the floor they set. It tracks your catalogue against your MOP, with proof, not the cheapest basket for a consumer.
Yes. One product can have listings on all six platforms, and the price matrix shows them side by side with the cheapest platform marked. See Zepto price monitoring and the Platform Intelligence overview.
Every successful read saves a copy of the page the price was taken from. The Proof link on the violation opens it, and the export carries the link, so your team sends evidence the platform can act on.
See it with your SKUs
See your Blinkit prices by pincode this week
Send us ten SKUs and the pincodes you care about. We set them up and walk you through the first read.